Self Improvement, Mindset & Success
Irresistible: The Rise of Addictive Technology and the Business of Keeping Us Hooked Paperback
by Adam Alter
0 ReviewsIn Stock
Ksh 1,350Ksh 2,100(-36%)
Why Read This Book?
- •Understand the hidden psychology behind tech addiction.
- •Learn how tech companies design digital habits that are hard to break.
- •Ideal for parents, teachers, and digital creators in Kenya.
- •Discover actionable ways to take back control of your time and attention.
- •One of the best books bridging psychology and modern technology.
Estimated Delivery Schedule: 1–3 business days
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Irresistible by Adam Alter dives deep into how modern technology—apps, games, social media, and even emails—are meticulously engineered to hijack our attention and behavior.
Drawing from psychology, neuroscience, and real-life tech examples, Alter reveals why we can't stop scrolling, watching, or clicking—and how tech companies profit from our digital dependence.
Written in an accessible yet research-backed style, this eye-opening book is a must-read for parents, entrepreneurs, digital marketers, and smartphone users across Kenya seeking to regain control of their screen time and digital wellbeing.
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