The ALL NEW Don't Think of an Elephant!: Know Your Values and Frame the Debate Paperback – Special Edition,
by George Lakoff
Why Read This Book?
- •Learn how language shapes political and social realities.
- •Discover how to frame debates in ways that resonate with values, not just facts.
- •Gain strategies for countering manipulative narratives and spin.
- • A practical handbook for leaders, educators, and activists.
- •Written by George Lakoff, one of the world’s leading cognitive linguists.
🚚 Expected delivery: 1–3 business days
George Lakoff’s The ALL NEW Don’t Think of an Elephant! is a powerful guide to understanding how political debates are framed and why values matter more than facts in public discourse.
In this updated special edition, Lakoff explains how language shapes thought, how metaphors influence decision-making, and how political narratives are won or lost based on framing.
This book provides readers with practical tools to recognize hidden frames in everyday conversation and to reframe debates around progressive values.
It is a must-read for students, leaders, activists, and anyone who wants to communicate with clarity and influence in today’s polarized world.
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