Psychology, Mindset & Human Behavior
Sway-The Irresistible Pull of Irrational Behavior-Paperback
by Ori and Rom Brafman
0 ReviewsIn Stock
Ksh 1,200Ksh 2,400(-50%)
Why Read This Book?
- •Explains the hidden psychological forces that drive irrational decisions.
- •Provides actionable strategies to avoid common decision-making traps.
- •Enhances self-awareness and critical thinking skills.
- •Perfect for professionals, students, and personal development enthusiasts.
- •Offers compelling real-world examples to make complex psychology relatable.
🚚 Expected delivery: 1–3 business days
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Sway: The Irresistible Pull of Irrational Behavior by Ori and Rom Brafman delves into the fascinating psychological forces that influence human decision-making and behavior.
Through captivating stories and cutting-edge research, the book unpacks why people often make irrational choices and how emotions, social influences, and cognitive biases sway our judgment.
This insightful read offers practical tools to identify and overcome these tendencies, making it a must-read for anyone interested in psychology, decision-making, or personal growth.
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